Raise The Tone

Lion Pose marked the exclusive Sephora launch, a pivotal moment for the brand. The event celebrated diversity, science, and self-expression, showcasing the brand’s partnership with Sephora to amplify its retail presence. Club 31 partnered with the brand to deliver an experience that aligned with their vision.

Bold visuals and interactive installations highlighted the brand’s commitment to all skin tones, while influencer gifting expanded reach by aligning with key voices in inclusivity and empowerment.

Mindy Kaling led impactful panels on diversity in skincare, further reinforcing the brand's clinical study-focused, inclusive approach.

Lion Pose successfully positioned the brand as a leader in inclusive skincare, setting a new standard in the beauty industry. With a combined total reach of over 50 million impressions from 100+ influencers across social platforms, the event generated significant buzz and brand visibility. Club 31’s expertise ensured the launch was a success, solidifying the brand’s disruptive place in the market.